Our successful missions

Fekkai

E-COMM

Strategy, product development, analytics

By gathering data from over 120K customer reviews, we discovered a need to shift the chemical makeup of Fekkai haircare products in order to address a wider array of user concerns and remain relevant with data-informed marketable ingredients. By suggesting the inclusion of clean ingredients, we were able to inform Fekkai product formulations and provide them with a competitive edge in the beauty space.

top-selling
E-COMM SKUs

hair concerns + product remedies

performance ingredients

product
suggestion quiz 

IDENTIFIED

PINPOINTED

DETERMINED

BUILT

 

Flutterwave

MOBILE

Performance marketing, growth modeling, strategy, product

We launched this fintech  company’s peer-to-peer payments app, Barter, throughout Africa, and implemented a growth strategy for their core business, Rave.

40

APP INSTALL RATE

%

ACCOUNT REGISTRATION

12

%

Purchase airtime and pay your bills.

Send money to people around you.

Limitless virtual dollar cards.

Useful data and analytics on your spendings.

 

Rootine

E-COMM

Performance marketing, growth modeling, strategy, CRM

We worked with this hybrid tech-lifestyle brand and their scientists to build a customer base, and offered free DNA testing prior to the launch of their personalized daily vitamins. As Rootine’s marketing team, we prepared the brand for launch and created their go-to-market plan.

50

NEW USER WEB TRAFFIC

6k

EMAIL DATABASE

2

SUBSCRIPTIONS

%

x

%

 

NexTravel

B2B SaaS

Content marketing, conversion rate optimization, CRM, analytics, strategy

Acting as an interim head of marketing for NexTravel, a corporate travel management company, Constellation increased conversions and grew its customer base without making a single in-house marketing hire.

3

ANNUAL BOOKING RATE

x

Access great deals in their global inventory.

Keep your favorite loyalty points.

Manage trips and receipts in one place.

 

HelloAva

E-COMM

Conversion rate optimization, CRM, content marketing

Constellation acted as an interim head of growth to acquire new users and improve the activation rate. We optimised the personalized quiz and landing page, and ran Facebook ads to drive onboarding.

200

SITE TRAFFIC

NEW USERS

600

+

49

ACTIVE USER CvR

%

%

 

Let's shoot for the stars.

© constellation 2020